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The Nucleus logo. Reinventing the brand included a refresh of the logo. I first simplified the mark by eliminating thin lines. Next I accentuated the cutouts and introduced a change in color from purple to green for a fresher, more appropriate color for the brand. Finally, I removed superfluous text and made a font style change from bold to regular.
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nucleushealth.com website. Redesigned from the ground up to be responsive, clean and content driven.
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The sales media kit showcases the advantages of each license offering in a clean and concise format. Testimonials and awards are a key selling point and are given prominence in the design.
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This sales brochure reinforces partnership opportunities as a take-away from conferences and meetings.
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